But Agile became a trend in management and, like all trends, it is dying. It is no longer seen as fashionable.
I suggested the other day that the title for our new book should be _Agile Unleashed_. Ward said that this may not be wise.
I am not so sure I agree with him. Yes, as a fashion it has become tattered, but that doesn't mean that the original meaning can't be reclaimed. But to do so, it must be more clearly defined. Much like we sought to do with Creative Genius.
Agile lost its way when it was absorbed into the dominant corporate culture. A culture defined to maximize production efficiency. What Laloux refers to as "Orange" organizations. more here
Organizations that, at their core, are defined by Taylorism.
To cash in on agile, consultants sold practices to companies with the promise of increasing production efficiencies for code development. It became a management fad often with inflated expectations. Once deflated, cynicism took root threatening to doom agile to the dustbin of history.
In education, we know this pattern well, for many "solutions" faced the same fate. Mention "proficiency grading" to most educators and they will visibly squirm.
But the fact that agile has been missold does not mean that its transformative meaning is lost. We must reclaim it.
To do so, we need to dive deep, not only to the mindset but, I would argue, the consciousness that emerged from it. A consciousness that has been hidden to many but, I believe, has the potential to be illuminated.
That is our commission.
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