As we ponder the Blue Budget we are reminded of the Pareto principle, known by many as the 80/20 Rule.
The principle states that about 80% of effects are caused by 20% of the causes.
We experience this principle, a bit like the golden mean, played out in many different contexts, validating a deeper truth.
In business, for instance, we often hear the axiom that 80% of sales comes from 20% of customers.
We see this principle being used from economics (wealth concentration) to programming (bugs responsible for errors) to baseball (players responsible for runs).
Many have felt that Google's rise as a creative technology company has been due, in part, to another application of this rule, that which granted employees 20% of their time to creative exploration.
Moments of Transmutational Experience that hold a promise of transformational impact. An impact that accelerates the tempo of development and helps us engineer more system resilience and illuminate new customer value.
One could argue, then, that 20% might be a good starting point for a blue budget.
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